Make a clear STATEMENT about WHAT you do and WHO it is for

Describe your audience's challenge, how your service solves it, and the positive outcome they’ll experience if they work with you.

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Write a question or sentence that connects to the CHALLENGE your audience is facing.

Describe the main challenge your audience faces in their work and highlight the specific sub-challenges it brings to their lives.

  • Sub-Challenge 1

  • Sub-Challenge 2

  • Sub-Challenge 3

Write a BOLD statement about what your audience DESERVES concerning their challenge.

Introduce yourself as the GUIDE who helps your audience SOLVE their challenge.

Show yourself to be a trustworthy guide by offering empathy and displaying authority. Offer empathy by describing your experience wrestling with the same challenge they are trying to solve. Display authority by writing about your credentials, resume, and expertise that will help them overcome their challenge.

  • Credential 1

  • Credential 2

  • Credential 3

  • "Write a testimonial from a recent client sharing how you helped them overcome their challenge."

    -Johnny G.

  • "Write a testimonial from a recent client sharing how you helped them overcome their challenge."

    -Stan L.

  • "Write a testimonial from a recent client sharing how you helped them overcome their challenge."

    -Melanie H.

  • "Write a testimonial from a recent client sharing how you helped them overcome their challenge."

    -Jackson M.

The Client EXPERIENCE

Describe how, while working with you, your clients regularly overcome the challenges you describe in the second section of this website template. Describe the success they experience and the relief they feel.

  • Sub-Challenge 1 Solved

  • Sub-Challenge 2 Solved

  • Sub-Challenge 3 Solved

Services

  • Describe this service in clear and simple detail.

  • Describe this service in clear and simple detail.

  • Describe this service in clear and simple detail.

  • Describe this service in clear and simple detail.

Working with me is SIMPLE

1

What is the first simple step a client should take to work with you? Click the button below to…

2

What is the second simple step that will happen after taking action using the button below? After the first step, this will happen…

3

What is the third simple step that will result in overcoming their challenge? What will they experience and feel in the end?

Write a STATEMENT affirming they can solve their CHALLENGES by working with YOU.

Summarize the content of your website in story form. Describe the challenges your ideal audience is facing and how the challenges make them feel. Affirm what you believe they deserve.

Remind them you are the empathetic and authoritative guide that can help them overcome their challenges and reach their preferred destination. Write about a negative consequence they will experience if they don’t work with you and the positive outcomes they will gain if they do. Remind them of the first simple step to take to start working with you.